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Hey guys! As most of you know or have heard by now, we attended our first trade show, the American Association for Nurse Practitioners (AANP 2017) National Convention from the 22nd to the 24th held at the Philadelphia Convention Center. This was DEMED’s very first premiere to the public and our team was filled with excitement, anxiousness and nervousness. We were going to present our product to strangers for the first time and naturally, that was a little scary to us all. Up until that moment, we have only had friends and family providing us with validation and support. After this weekend, we are proud to say that DEMED has gained a whole new family! We met people that were excited for us, proud of us and best of all, happy to support us. It’s not often that a family owned company shows up to a tradeshow, sets up their own booth, runs the show and then breaks their booth down themselves. This hands on experience proved to be indispensable to us as business owners, to fellow exhibitors and to consumers alike. DEMED attracted A LOT of attention! The positive feedback has left us feeling refreshed and motivated. Seeing people’s eyes open wide when they felt our fabric or watched our water demonstration was just the reaction we needed to get our creative juices flowing once again. DEMED is more ready than ever before to release new colors and styles and to take the valuable feedback that we received and turn it into a garment that you cannot wait to wear. For those of you reading that we had the pleasure of meeting in person at the show, we want to thank you again for your genuine interest in our product, our family and our story. Now you know DE difference.


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Demand For Upgrade: Company Exceeds The Needs Of Healthcare Professionals

Many years ago, Susan Moses, DC noticed that whenever it was raining her patients who were nurses would come running into her office soaked and shivering, wearing ill-fitting, paper thin scrubs. That was the moment she identified a need in the medical community for higher quality uniforms. At that time however, she was a single mom who was working hard at her thriving private practice so she could raise her two young children, Derek and Devyn. By necessity, her dream to revolutionize the scrubs industry had to be put on hold.

Years later, when Derek was searching for a graduation project for college, he decided he would follow through with his mother’s idea. “I was shocked because I didn’t know he even remembered,” Susan told CBS. Together, they researched fabric, made a prototype and Derek wound up getting an A on the project. Derek explained, “About halfway through that project is when I really sat down and looked at the workforce, the changing technologies in the uniform market, and the need for higher-quality uniforms. That, along with this movement back toward Made in the USA, made me realize there was a real opportunity for something like designer medical scrubs.” Devyn pointed out that as the country continues to move out of the recession, and retired workers no longer need full-time jobs, millennials will be taking over the nursing workforce. Derek continued, “There is an insatiable demand for younger nurses coming out of school. You can’t hire them fast enough. That’s where a product that is modern, fits well, and is high quality starts to really find its place.”

Why is now such an ideal time for DEMED?

Derek: Healthcare is the biggest industry in this country and nurses make up the biggest portion of that industry, but nurses aren’t what nurses used to be. They are the ones who are seeing the patients. They are the ones who are talking to the patients, putting their hands on the patients, and delivering medication to the patients. With that renewed importance comes a need for a uniform that matches that professionalism. Nursing isn’t just a job, it’s a lifestyle. These people work crazy hours and they don’t have the time that normal people have, so the demand is not just for something that fits their work, but it must fit their lifestyle, as well.

What are some of the features that make DEMED stand out from other scrubs?

Susan: The fit is amazing. They are soft on the inside, actually feels like flannel, and water repellent on the outside. New technology allows the fabric to wick away moisture in the summer, but keep you warm in the winter. They wash and dry with ease. There’s no shrinkage, no color fading, and no ironing needed.

Derek: The company that we by the fabric from is a performance sportswear company so it’s a high quality fabric that holds up.

Susan: The pants have a wide elastic band that is branded with our name and makes them fit like yoga pants. You can tuck the top into the pants and it actually looks like a jumpsuit. You could leave work, put on another shirt and go out to dinner or go to the gym. The pants fit that well and conform to modern lifestyle.

Devyn: Currently, we have four colors, but we will be adding twelve additional colors throughout 2017.

Susan: They are not just for nurses, these uniforms can be used in veterinary medicine, the dental industry, and even home nursing. We’ve even been approached by some hairdressers who would like to wear these outfits to work.

How about durability?

Devyn: Let me tell you a little story. Last winter, we had the scrubs in the car and one of the pant legs was hanging outside the car door and we didn’t know it. We drove the car around for four days and it picked up everything it possibly could on the road. When I finally noticed it was hanging out, I held the pants up and saw that one leg was black and the other was seal blue. I patted it off and the pants were immediately back to normal, after dragging on the ground and everything.

What is your sales plan?

Derek: This is really important. Scrubs are sold in brick-and-mortar stores, but retail has changed and scrubs are lagging behind. We see an opportunity to sell online as if these are retail garments. We see an opportunity to really connect with our customers directly online and through social media.

Susan: And that’s the way were going to start, with online sales. I’ve seen other companies do it. Lululemon is an athletic apparel retailer that started out totally online, and now they have their own stores. In the future, we will likely have some stores that handle our product too, but for now, online sales is what really matches our vision.

How can people get in touch with you?

Derek: Through our website,, which we will constantly be updating. On the site, we have a store, links to our social media sites, and a blog that will cover topics such as how you can mix and match the tops and bottoms in order to create complete outfits.

This article was written by Allen Foster for CBS Small Business Pulse.


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One thing that sets DEMED apart from all other scrub companies is the fabric. In fact, the fabric itself possesses so many great qualities that one blog post could not possibly cover them all! In light of the holiday season and the winter months ahead, this particular post will discuss the brushed inside of the fabric as well as its water resistant and moisture wicking properties. We couldn’t think of a better way to show you than to take a video of Derek standing in the bed of his truck plunging into the snow after a long day of shoveling in his DEMED unisex pants. Anyone that knows Derek personally will tell you that his sensitivity to the cold is unlike anything they have ever seen. I mean, he doesn’t even turn the air conditioner on in his bedroom in the summer – come on now! Anyhow, Derek being the one that was elected to shovel the snow that day decided that he would put our scrubs to the ultimate test. To say they passed would be an understatement. Not only did he stay warm, but he stayed DRY too! This test may seem silly, however our goal was to prove that our scrubs are different in all the right ways. Too often we see healthcare professionals struggling to keep warm in the winter months and in the unnaturally cold climate of a hospital. It’s also impossible to stay dry in your current scrubs on rainy or snowy days. It is common for professionals to wear long sleeve shirts under their scrub tops and to tuck their pants into boots to keep the water from clinging all the way up from their ankles to their knees. Our goal was to show that our scrubs will allow you to do away with the long sleeve t’s and the boots forever. DEMED will be the only attire that you will need in the workplace. Finally, a scrub that works for you so that you can work on helping others! Without further ado, here is the video from the blizzard of 2015!

– Devyn

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